Luz Daniel in

Luz Daniel

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Senior Manager, Customer Experience, Strategy & Operations at Walmart eCommerce
📍 Millbrae, California, United States

Luz is a results-oriented manager with extensive experience in product, program, and project management at companies like Walmart, Sams Club, and Visa. A graduate of UC Berkeley and the University of San Franciscos MBA program, she is recognized for her sharp project leadership, deep cross-functional knowledge, and strong sense of accountability.

She built and launched the Walmart delivery app, leading its strategy from concept to nationwide scale and tripling customer adoption.

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Experience
12 Years
Current Role
Senior Manager, Customer Experience, Strategy & Operations
Location
Millbrae, California, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Luz cares about

Customer Experience
Her current role at Walmart eCommerce focuses on leading customer experience strategy and operations, using user insights and experimentation to drive enhancements.
Omnichannel Strategy
At Sam's Club, she managed the strategic rollout of digital tools and new offerings to support omnichannel initiatives across both retail and eCommerce.
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Career

Work history

3-2018 - 7-2025
Senior Manager, Customer Experience, Strategy & Operations
Walmart eCommerce
4-2016 - 3-2018
Manager, Sam's Club.com- Omni Channel Strategy/ Market Penetration
Sam's Club
4-2014 - 4-2016
Senior Manager, IT PMO
Visa
1-2013 - 6-2013
Project Manager, Consumer Marketing
Visa
10-2011 - 4-2012
Project Manager, Global Brand & Marketing
Visa
In the press

Media appearances

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Education
Bachelor's degree
University of California, Berkeley
MBA
University of San Francisco
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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