Álvaro Orbe.

Questioner
DISC Type : c

Jefe Comercial Desarollo Negocios Distribución at Empresa Producción y Comercializacion alimentos consumo masivo

Quito, Pichincha, Ecuador

Overview

Álvaro Orbe is a commercial leader in Ecuadors consumer goods industry, specializing in business development and strategic distribution. With a background from Universidad Og Mandino, he excels at managing diverse sales channels and developing go-to-market strategies. His career is marked by a focus on driving growth and leading high-performing sales teams.

He has a keen interest in bridging traditional sales with modern techniques, demonstrated by his proficiency in digital marketing tools to analyze web traffic and conversions.

Personality Overview

Systematic

Value Seeker

Not Easily Convinced

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Commercial Strategy
His career revolves around planning and executing commercial strategies for consumer goods, focusing on market development and distribution.
Sales Team Leadership
He has extensive experience in leading, coaching, and motivating sales teams to meet and exceed commercial objectives.
Digital Marketing Tools
He has a demonstrated interest in using digital tools like Google Analytics for performance measurement, web analysis, and improving sales conversions.

Media Appearances

Álvaro has no verified media appearances

Work History

7-2023 - 12-2025
Jefe Comercial Desarollo Negocios Distribución at Empresa Producción y Comercializacion alimentos consumo masivo
5-2021 - 6-2023
Coordinador comercial at Multinacional Consumo Masivo
1-2018 - 4-2021
JEFE DISTRIBUCIÓN COMERCIAL at Multinacional Comercial
3-2009 - 11-2017
Senior Distribuidores KAM at Multinacional Consumo Masivo
1998 - 2009
Jefe de ventas at Multinacional Consumo Masivo

Education

10-2023 - 1-2025
TECNOLOGIA SUPERIOR MARKETING & VENTAS from Universidad Privada
2012 - 2015
ING. DE VENTAS from UNIVERSIDAD OG MANDINO

More Information

Social Presence :

Prographics :

Exp : 27 Location : Quito, Pichincha, Ecuador Job Level : N/A Designation : Jefe Comercial Desarollo Negocios Distribución at Empresa Producción y Comercializacion alimentos consumo masivo
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Insights For Selling To Álvaro

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Álvaro is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Álvaro

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Álvaro move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Álvaro take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Álvaro

Personality Compatibility


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