Lyan Garritsen

Inquirer
DISC Type : cd

Founder at Shampoo Bars

Rheden, Gelderland, Netherlands

Overview

Lyan Garritsen is a serial entrepreneur focused on sustainability and the founder of ShampooBars. nl. Leveraging her background as a Mediavormgever, she has built multiple successful eco-conscious brands. Her work is driven by a mission to eliminate plastic waste, demonstrated by award-winning campaigns that have achieved significant environmental impact and business growth.

Outside of her business ventures, Lyan is actively involved in her local community of Deventer. She is a dedicated partner of De Sleutelplaats, a social enterprise that assists individuals in rejoining the workforce. Her personal interests appear to include personal development, often sharing motivational content with her network.

Unique fact: Lyan demonstrated her entrepreneurial spirit early, launching her first e-commerce business selling jewelry and accessories at the age of 16.

Personality Overview

Hard To Convince

ROI Conscious

Judgemental

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Sustainable Entrepreneurship
Founded multiple successful businesses, including ShampooBars. nl and PAPER & BOO, centered on a core mission to reduce plastic consumption and environmental impact.
Plastic-Free Alternatives
Her entire professional focus is creating and promoting high-quality, natural alternatives to products packaged in single-use plastics, which she views as unnecessary.
Community Involvement
Actively supports 'De Sleutelplaats', a social enterprise in her hometown that helps people with a distance to the labor market find employment.

Media Appearances

How Shampoo Bars Is Creating A Plastic-Free Bathroom. Featured in Eevery

See Now

Work History

6-2018
Founder at Shampoo Bars
8-2019 - 11-2023
EXIT - Founder at PAPER & BOO
1-2019 - 3-2022
EXIT - Founder at The Soap Farm
10-2014 - 9-2020
EXIT - Founder at SooLovely

Education

2015 - 2018
Mediavormgever from Aventus

More Information

Social Presence :

Prographics :

Exp : 9 Location : Rheden, Gelderland, Netherlands Job Level : Leadership Designation : Founder at Shampoo Bars
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Insights For Selling To Lyan

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Refer to testimonials from others in similar positions
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid repeating yourself or making generalizations
  • Don't try too hard to get friendly, let it happen with time
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lyan is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Lyan

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Lyan move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Lyan take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Lyan

Personality Compatibility


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