Lynette Williams

Questioner
DISC Type : c

Senior Manager of Website and Digital Marketing at Crowell & Moring

New York, New York, United States

Overview

Lynette has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Cautious & Analytical

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Lynette has no verified topics they care about

Media Appearances

Lynette has no verified media appearances

Work History

9-2024
Senior Manager of Website and Digital Marketing at Crowell & Moring
7-2023 - 8-2024
Client Experience Team Lead at RubyLaw
9-2022 - 7-2023
Senior Client Experience Associate at RubyLaw
12-2020 - 9-2022
Senior Director of Web Design & Project Management at Pimm-USA
5-2020 - 12-2020
Web Designer at Pimm-USA

Education

2010 - 2011
Master of Business Administration - MBA from Suffolk University - Sawyer Business School
2005 - 2009
Bachelor of Arts - BA from Berklee College of Music

More Information

Social Presence :

Prographics :

Exp : 14 Location : New York, New York, United States Job Level : Middle Designation : Senior Manager of Website and Digital Marketing at Crowell & Moring
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Insights For Selling To Lynette

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lynette is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lynette

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lynette move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lynette take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Lynette

Personality Compatibility


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