Maarten Verstraten

Editor
DISC Type : CS

Founder at YouLynq.me

Amsterdam, North Holland, Netherlands

Overview

Maarten Verstraten is the Founder of YouLynq. me, a company he established with his brother in 2019 to help businesses grow through strategic networking. He focuses on optimizing online business development and enhancing customer experiences. Colleagues and clients describe him as an inspiring, solution-oriented, and enthusiastic leader.

Maarten is a lover of extreme sports and adventure, channeling his energy into kickboxing, surfing, playing guitar, and taking ice baths. He believes these activities are crucial for maintaining both physical fitness and mental acuity, directly contributing to his professional performance and leadership style.

Before founding his company, Maarten spent 15 months working and traveling throughout Australia, taking on diverse roles like fundraising, shopfitting, and concrete detailing.

Personality Overview

Self-Disciplined

Late Adopter

Fact-Driven

Being observant comes to them naturally.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

LinkedIn Networking
He co-founded a company centered on using LinkedIn as a networking platform for business growth and has spoken at official LinkedIn events about this philosophy.
Content as Leverage
In his social media feed, he advocates viewing content not just as marketing but as a valuable asset on a company's balance sheet that can shorten sales cycles.
B2B Growth
His company and professional focus are on B2B marketing, with recommendations highlighting his expertise in helping clients grow their professional network and generate leads.

Media Appearances

YouLynq.me on the Peer chats podcast. Featured in YouLynq.me Blog

See Now

Work History

4-2019
Founder at YouLynq.me
2-2018 - 4-2019
Work/Travel Australia at Traveling
2-2018 - 6-2018
Sales & Marketing Coordinator at The Sydney Boulevard Hotel
5-2012 - 12-2017
Social Media Marketeer | Teamleader at Jumbo Supermarkten

Education

2014 - 2018
Marketing & Communications from Scalda

More Information

Social Presence :

Prographics :

Exp : 13 Location : Amsterdam, North Holland, Netherlands Job Level : Leadership Designation : Founder at YouLynq.me
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Insights For Selling To Maarten

During A Call Or A Meeting

DO's

  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • When following up with them, expect slowness; use questions to engage them, preferably over email.

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid emotional and informal language, stay objective and to the point instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maarten is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Maarten

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Maarten move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Maarten take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Maarten

Personality Compatibility


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