Madelene Glomsten

Commander
DISC Type : D

Head of Global Marketing Studio at Sanofi

Princeton, New Jersey, United States

Overview

Madelene is a marketing leader at Sanofi, specializing in building modern marketing ecosystems that intersect AI, data, and creativity. She focuses on transforming how global organizations create content, engage customers, and measure impact. She studied International Public Relations & Communications at Pace University and is praised for her positivity, clear direction, and technical savvy.

Outside of her professional life, Madelene writes about leadership, parenting, and the realities of being a working mom. She enjoys spending time outdoors with her family, including activities like sledding with her kids. She also shares anecdotes about family life, such as her patient dog enduring a blue nail polish experiment.

She is a certified Agile Coach, a unique qualification that informs her people-first approach to leadership and team building.

Personality Overview

Strong-Willed

Impact-Driven

Very Quick

They like to be in a position where they can control the conversation and terms.  More than the product, they care about the effectiveness of the product. They are not focused on building rapport and relationships.

Topics They Care About

Modern Marketing
Her work focuses on building modern marketing models, transforming content creation, and improving customer engagement through data and AI in the pharmaceutical industry.
AI in Pharma
She leads digital innovation teams at Sanofi and has participated in panels discussing AI governance, change management, and upskilling teams for AI transformation.
Mentorship & Leadership
Described as a mentor who provides exceptional feedback and clear direction, she is motivated by enabling the next generation of marketers with a people-first approach.

Media Appearances

Madelene has no verified media appearances

Work History

11-2025
Head of Global Marketing Studio at Sanofi
9-2024 - 12-2025
Head of Digital Marketing, General Medicine EP at Sanofi
1-2024 - 9-2024
Senior Director Digital Marketing & eCommerce at Moderna
6-2023 - 1-2024
Director, Digital Marketing at Moderna
10-2021 - 6-2023
Global Marketing Director, Digital Experience at Johnson & Johnson

Education

International Public Relations & Communications from Pace University - Lubin School of Business
2014 - 2017
Advanced Incident Command Systems from FEMA Emergency Management Institute

More Information

Social Presence :

Prographics :

Exp : 12 Location : Princeton, New Jersey, United States Job Level : Mid-senior Designation : Head of Global Marketing Studio at Sanofi
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Insights For Selling To Madelene

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t take too much time in sending them information if they ask for any
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Madelene is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Madelene

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Madelene move?

  • They can take decisions very fast if you manage to convince them.
  • Can Madelene take some risk or not?

  • The risks don’t matter much to them.

You And Madelene

Personality Compatibility


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