Mahima Pareek

Initiator
DISC Type : Di

Fractional Content Lead & Strategist at Freelance

Bengaluru, Karnataka, India

Overview

Mahima is a Fractional Content Lead and Strategist with 9 years of experience helping over 25 brands scale through strategic content and SEO. A graduate of Banaras Hindu University, she excels in driving organic growth in the tech and SaaS industries. Colleagues describe her as skilled, reliable, and detail-oriented.

Mahima is an observant thinker who publicly reflects on modern digital culture. She has expressed thoughtful opinions on topics ranging from the ethics of AI-generated media to the nuances of social media etiquette, showing a keen interest in the intersection of technology and society.

At a previous company, she created content that ranked #1 on Google within two months, contributing 18% of the total organic traffic.

Personality Overview

Conviction Driven

Risk-Accepting

Impact-Oriented

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

SEO-Driven Content
Focuses on creating SEO-optimized content that boosts SERP rankings within months and aligns marketing efforts with measurable business goals like organic traffic growth.
Strategic Brand Narratives
Specializes in developing compelling brand stories and content strategies that enhance audience engagement, build brand credibility, and establish thought leadership in various industries.
Conversion Copywriting
Believes that effective B2B service pages depend more on strategic thinking and structure than on the writing itself, emphasizing the pre-writing process.

Media Appearances

Mahima has no verified media appearances

Work History

5-2025
Fractional Content Lead & Strategist at Freelance
11-2023 - 3-2025
SEO Content Writer at Boringmarketing.com
9-2022 - 7-2023
Associate Manager - PR and Media Relations at Log9 Materials
5-2022 - 8-2022
Associate Manager - Brand Partnerships at Log9 Materials
12-2019 - 4-2022
Freelance Content Writer and Strategist at Self-employed

Education

2014 - 2016
Master’s Degree from Banaras Hindu University
2011 - 2014
Bachelor’s Degree from BJB Autonomous College

More Information

Social Presence :

Prographics :

Exp : 6 Location : Bengaluru, Karnataka, India Job Level : Middle Designation : Fractional Content Lead & Strategist at Freelance
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Insights For Selling To Mahima

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Refer to testimonials from well known people to highlight the value of your product
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mahima is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Mahima

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Mahima move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Mahima take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Mahima

Personality Compatibility


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