Malin Persson

Visionary
DISC Type : Ds

CIO & Head of Enterprise IT at Ericsson

Greater Stockholm Metropolitan Area, Sweden

Overview

Malin has no verified overview

Personality Overview

Big Vision Person

Direct & Assertive

Goal-Oriented

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Malin has no verified topics they care about

Media Appearances

Malin has no verified media appearances

Work History

4-2025
CIO & Head of Enterprise IT at Ericsson
10-2024 - 4-2025
Head of Product Area Business Empowerment at Ericsson
5-2023 - 10-2024
Head of SA Enterprise Systems at Ericsson
4-2019 - 5-2023
CIO at Apotek Hjärtat
10-2013 - 3-2019
Division Manager at H&M

Education

1998 - 2001
computer science from Stockholm University
1993 - 1996
East asian studies from Stockholm University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Stockholm Metropolitan Area, Sweden Job Level : Leadership Designation : CIO & Head of Enterprise IT at Ericsson
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Insights For Selling To Malin

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • During followups, use phone or text if needed, they should be fine
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Malin is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Malin

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Malin move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Malin take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Malin

Personality Compatibility


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