Manuel Santiago in

Manuel Santiago

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CEO at Hello Auto
📍 Madrid, Community of Madrid, Spain

Manuel Santiago is the founder and CEO of Petroprix, Hello Auto, and Wipay. An engineer from Universitat Politècnica de València, he is a serial entrepreneur focused on disrupting traditional industries through technology. He successfully scaled Petroprix to nearly €800 million in annual revenue by developing proprietary software and automated systems.

He is a self-described "inquieto" (restless) entrepreneur who is motivated by the challenge of creating and growing new projects rather than monetary gain. He is also building a hotel in Holbox, Mexico, viewing it as another entrepreneurial venture that he aims to make profitable.

A native of Jaén, he is passionate about developing local talent, stating that "the talent here is no less than in Silicon Valley, the difference is the opportunities. "

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Experience
18 Years
Current Role
CEO
Job Level
Leadership
Location
Madrid, Community of Madrid, Spain
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Manuel cares about

Disruptive Technology
His career is defined by founding companies like Petroprix and Hello Auto that use proprietary technology and automation to challenge established industries like fuel and insurance.
International Expansion
He is actively leading Petroprix's international growth into Portugal, Panama, and Chile, with ambitious plans to double the business's size in the coming years.
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Career

Work history

1-2020
CEO
Hello Auto
6-2013
Founding Director
PETROPRIX
3-2007 - 1-2020
Founder and General Manager
Avantsolar
Account Manager
SABIC Innovative Plastics (former GE Plastics)
account manager
Valeo
In the press

Media appearances

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Education
1988 - 1992
Ms
Universitat Politècnica de València (UPV)
Instituto
maristas
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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