María Fernanda Estupiñan Rodríguez
Login to view DISC.María Fernanda Estupiñan Rodríguez is a CRM & Loyalty Marketing Analyst for Samsung Spain, specializing in relationship marketing and customer retention. With a Masters in Marketing from EAE Business School, she designs data-driven strategies to strengthen consumer-brand relationships. Colleagues describe her as committed, dedicated, and responsible.
She has a strong interest in technology and building exclusive user communities. Her work involves creating unique experiences for passionate brand advocates, fostering a sense of belonging and enthusiasm around new tech products and services.
She recently managed a special training and experience event in Sevilla for "Samsung Members Stars, " an exclusive community of the brands most engaged users.
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