Marc Carena

Galvanizer
DISC Type : Id

Global President, Mars Petcare at Mars

London, England, United Kingdom

Overview

Marc Carena is the Global President of Mars Petcare, bringing extensive international leadership experience from senior roles at McDonalds, Nestlé, and Metro Group. Colleagues describe him as an innovative, goal-oriented, and passionate leader who drives business transformation. He earned his Master of Arts from Birkbeck, University of London.

Driven by curiosity, Marc has lived in nine countries and values family and pets as the two constants in his life. He is deeply passionate about sustainability and history, believing they hold valuable lessons for future generations. This interest led him to pursue a Masters in Classical Archaeology.

He founded the Carena Institute of Sustainable Archaeologies at his alma mater to pioneer environmentally responsible and community-centered archaeological practices.

Personality Overview

Pragmatic

Socially Adept

Trusting

A combination of speed and relationship gets the best response from them.  They are charming and can persuade others to support their decisions. They are more likely to accept new and exciting technologies.

Topics They Care About

Sustainable History
Founded the Carena Institute of Sustainable Archaeologies, combining his passions for history, ethical practices, and creating a lasting positive impact for future generations.
Pet Welfare
As Global President of Mars Petcare, he leads a business dedicated to creating a better world for pets, a personal passion he considers a constant in his life.
Inclusive Leadership
Nominated as a European Diversity Champion in 2024, he actively supports employee-led initiatives like Mars' first Neurodiversity network, showing a commitment to inclusion.

Media Appearances

Marc Carena appointed new global president of Mars Petcare. Featured in Pet Business World

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Delivering Industry Leading Value Creation – Mars Wrigley's. Featured in YouTube

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Marc Carena of Mars Wrigley discusses the organization's impressive commitment to people, product and planet. Featured in Food Chain Magazine

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Work History

1-2026
Global President, Mars Petcare at Mars
2-2022 - 12-2025
Regional President Mars Wrigley Europe, Central Eurasia + International Travel Retail at Mars
3-2024
Vice President at FoodDrinkEurope
6-2023 - 3-2024
Board Member Food Drink Europe at FoodDrinkEurope
10-2022 - 7-2023
Director European Committee for Large Food & Drinks Companies at FoodDrinkEurope

Education

1-2023 - 2-2025
Master of Arts - MA from Birkbeck, University of London
2013 - 2014
METRO Excellence Executive Leadership Program from INSEAD/ London Business School / Ashridge International

More Information

Social Presence :

Prographics :

Exp : 14 Location : London, England, United Kingdom Job Level : Senior Designation : Global President, Mars Petcare at Mars
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Insights For Selling To Marc

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Talk about some of the cool and impressive features of your product
  • Focus on building a relationship, it can play a key role in their decision making

DONT's

  • Don’t make promises that are hard to keep
  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t hesitate from asking questions, but take a friendly and warm approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marc is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Marc

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Marc move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Marc take some risk or not?

  • If necessary, they will be ready to take risks.

You And Marc

Personality Compatibility


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