Marc Checkley

Commander
DISC Type : D

Faculty Lecturer at Les Roches

Lausanne Metropolitan Area, Switzerland

Overview

Marc Checkley is a storytelling and engagement leader who designs guest-centric experiences for the wine, hospitality, and luxury industries. A faculty lecturer at Les Roches and a published author, he holds a Bachelors in Communication Studies. Colleagues praise him as innovative, creative, and highly collaborative, noting his passion and professionalism.

Originally from New Zealand and now based in Switzerland, Marc is a WSET-certified wine professional who serves as an international wine judge. He channels his expertise into journalism, content creation, and hosting gourmand events. He is also a qualified drama and public speaking teacher with the London Academy of Music & Dramatic Art (LAMDA).

Unique fact: He created a successful food science TV show, "The Food Files, " which was distributed to networks like National Geographic.

Personality Overview

Strong-Willed

Risk-Taker

Impact-Driven

They prefer to be the ones controlling the conversation or defining the terms.  They take a lot of pride in personal achievements. More than the product, they care about the impact of the product.

Topics They Care About

Brand Storytelling
He runs a consultancy, Spill the Story, and lectures on storytelling and visual marketing to Masters students at Les Roches hospitality school.
Wine & Oenotourism
A WSET-certified professional and published author on Swiss wine, he judges international competitions and hosts events for brands like Gault & Millau and Great Wine Capitals.
Guest Experience Design
His work focuses on designing intentional guest journeys and aligning creative vision with operational feasibility to deliver premium experiences at scale.

Media Appearances

Marc has no verified media appearances

Work History

4-2025
Faculty Lecturer at Les Roches
9-2023
Host and Moderator at Great Wine Capitals
8-2022
Public Speaking and Drama Teacher at LAMDA (London Academy of Music & Dramatic Art)
5-2022 - 12-2022
Content Partnerships Manager at Barrels to Bottles
10-2021 - 12-2022
Creative Consultant at Nestlé

Education

2004 - 2006
B. Communication Studies from Auckland University of Technology
2017 - 2019
WSET from Switzerland Wine School, Geneva

More Information

Social Presence :

Prographics :

Exp : 19 Location : Lausanne Metropolitan Area, Switzerland Job Level : Mid-senior Designation : Faculty Lecturer at Les Roches
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Insights For Selling To Marc

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Refer to testimonials from well-known industry leaders

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marc is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Marc

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Marc move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Marc take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Marc

Personality Compatibility


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