Marc Menant

Activist
DISC Type : Cd

International Marketing Director, Dior Timepieces at Christian Dior Couture

Paris, Île-de-France, France

Overview

Marc is the International Marketing Director for Dior Timepieces, bringing over 12 years of strategy-driven experience in the luxury watch sector with brands like Piaget and Jaeger-LeCoultre. Colleagues describe him as a proactive, professional, and conscientious leader, skilled at energizing teams to deliver outstanding results in competitive environments.

As a French native with full professional competency in English, Marc has a broad interest in the luxury business. His WSET Level 1 certification also suggests a personal appreciation for the world of wine, complementing his professional focus on high-end horology.

While at Jaeger-LeCoultre, he fully managed the brands high-profile partnerships with both Aston Martin and the Navy Seals.

Personality Overview

Value Conscious

Logical And Quick

Perfectionist

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Luxury Horology
His entire career is dedicated to luxury watches, from product management at Jaeger-LeCoultre and Piaget to his current marketing director role at Dior.
Brand Storytelling
His recent posts focus on the creative vision and heritage behind Dior's collections, highlighting the "dreams, " "poetry, " and artistic interpretation in their timepieces.
Strategic Partnerships
He has direct experience managing major brand partnerships, including negotiating contracts and coordinating marketing activities for collaborations like Jaeger-LeCoultre and Aston Martin.

Media Appearances

Marc Menant, Brand Ambassador for Piaget, on the Altiplano Ultimate Concept. Featured in Revolution Watch

See Now

Work History

3-2022
International Marketing Director, Dior Timepieces at Christian Dior Couture
10-2019 - 2-2022
Senior Manager, Brand Engagement & Client Experience (Asia) at Piaget
9-2015 - 9-2019
Group Marketing Manager (Global) at Piaget
4-2011 - 8-2015
Product Marketing Manager (Global) at Piaget
1-2008 - 2-2011
Product Marketing Manager (Global) at Jaeger-LeCoultre

Education

2006 - 2007
MBA specialized in Luxury business management from Institut Supérieur de Marketing du Luxe
2001 - 2004
MSc in Marketing and international business from TBS Education

More Information

Social Presence :

Prographics :

Exp : 21 Location : Paris, Île-de-France, France Job Level : Mid-senior Designation : International Marketing Director, Dior Timepieces at Christian Dior Couture
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Insights For Selling To Marc

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marc is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Marc

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marc move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Marc take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Marc

Personality Compatibility


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