Marcelino Espelosin

Critic
DISC Type : C

Vice President Operations - Americas at Kurtz Ersa

Atlanta, Georgia, United States

Overview

Marcelino Espelosin is the Vice President of Operations for the Americas at Kurtz Ersa, having grown with the company since 2012. He was instrumental in establishing and expanding the companys presence in Mexico, including opening a new production facility in Ciudad Juárez and an office in Guadalajara. He is an alumnus of Tecnológico de Monterrey.

Based on his public statements, Marcelino is passionate about fostering teamwork and believes a companys strength lies in its people. He emphasizes the importance of business integrity and building loyal partnerships. He is highly engaged in the manufacturing sector and values local engineering talent, particularly in Mexico.

He played a pivotal role in establishing Kurtz Ersa as a leading brand in Mexicos Particle Foam business.

Personality Overview

Objective Thinker

Negotiator

Critic

They are quite likely to negotiate on pricing or other key terms.  They prefer to analyze logically and value objective facts over emotions. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Manufacturing in Mexico
He led the establishment of Kurtz Ersa's new production facility in Ciudad Juárez, highlighting the strategic importance and engineering talent of the region.
Team Leadership
Publicly states that a company's achievements are driven by the team's passion, knowledge, and dedication, and praises his team's collaborative success.
Particle Foam Industry
He has been crucial in establishing Kurtz Ersa as a leading brand in Mexico’s Particle Foam business and is quoted on the vision for the division.

Media Appearances

Marcelino has no verified media appearances

Work History

7-2023
Vice President Operations - Americas at Kurtz Ersa
9-2016 - 7-2023
General Manager for Americas at Kurtz Ersa
1-2012 - 7-2023
Corporate Sales Manager at Kurtz Ersa
2005 - 2012
sales at Hirsch Maschinenbau GmbH

Education

Marcelino has no verified education history

More Information

Social Presence :

Prographics :

Exp : 21 Location : Atlanta, Georgia, United States Job Level : Senior Designation : Vice President Operations - Americas at Kurtz Ersa
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Insights For Selling To Marcelino

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcelino is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Marcelino

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Marcelino move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Marcelino take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Marcelino

Personality Compatibility


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