Marcelo Bernardo López de La Rosa is a University Lecturer at Universidad Privada Boliviana and a consultant specializing in data analytics, AI, and software engineering. He focuses on helping organizations and students transform data into better decisions and technology into tangible value. He is a graduate of Universidad Católica Boliviana "San Pablo".
His work stands out for its focus on integrating generative AI tools directly into the teaching and learning processes for undergraduate, diploma, and masters programs.