Marcia Giesler

Questioner
DISC Type : c

SVP, Business Development, Affinity at Sedgwick

United States

Overview

Marcia Giesler is a Senior Vice President of Business Development at Sedgwick, specializing in the affinity space. She pioneered the companys focus on alternative risk, including captives and program business, and was the first woman on Sedgwicks business development team. She holds a Bachelor of Arts from Otterbein University.

Marcia excels at building lasting connections, viewing her clients as friends and partners. She focuses on being a consistent and reliable resource, believing that strong, personal relationships are the foundation of turning a potential "no" into a "yes. " Her approach is centered on genuine communication and partnership.

In 2023, Marcia was honored by Business Insurance with the prestigious "Women to Watch" award for her outstanding leadership in the insurance industry.

Personality Overview

Systematic

Value Seeker

Cautious & Analytical

They prefer to fully evaluate every situation.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Alternative Risk
She was instrumental in building Sedgwick's alternative risk sector, focusing on captives and risk retention groups when it was a new area for the company.
Client Relationships
She emphasizes making clients her friends and being a long-term partner for them, stating that her specialty is maintaining relationships and turning a “no” into a “yes. ”
Women in Insurance
She was the first woman on Sedgwick's business development team and was recognized as a 2023 "Women to Watch" award winner by Business Insurance.

Media Appearances

Marcia has no verified media appearances

Work History

2-2023
SVP, Business Development, Affinity at Sedgwick
4-2021 - 2-2023
VP, Business Development, Affinity at Sedgwick
7-2006 - 4-2021
Business Development Director, Affinity at Sedgwick
7-2003 - 7-2006
Vice President, National Account Services at CompManagement, Inc.
1-2001 - 7-2003
AVP, Frank Gates Alternative Risk at Frank Gates Service Co

Education

Bachelor of Arts (B.A.) from Otterbein University

More Information

Social Presence :

Prographics :

Exp : 35 Location : United States Job Level : Leadership Designation : SVP, Business Development, Affinity at Sedgwick
URL has been copied!

Insights For Selling To Marcia

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcia is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Marcia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marcia move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Marcia take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Marcia

Personality Compatibility


Other Sedgwick Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.