Marcio Benevides

Critic
DISC Type : C

Vice-Presidente Comercial at Zurich Insurance Company Ltd

São Paulo, São Paulo, Brazil

Overview

Marcio Benevides is the Executive Director of Distribution at Zurich Insurance, bringing 29 years of hands-on leadership in insurance, banking, and technology. He specializes in strategic planning and sales team development for competitive markets and holds a Bachelor of Business Administration from Universidade Candido Mendes.

He is passionate about empowering people through technology and fostering strong, human-centric relationships with business partners. He frequently speaks about using innovation to enhance efficiency for brokers, always emphasizing that people are the core of any evolution.

He believes that true innovation is not just about technology, but about people.

Personality Overview

Negotiator

Precise

ROI Driven

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Insurance Innovation
A frequent speaker at events like CQCS Insurtech & Innovation, he discusses how technology can accelerate growth and efficiency for insurance brokers.
People-Centric Leadership
His posts consistently emphasize celebrating his team's achievements, stating that success is about looking at people, not just numbers.
Broker Partnerships
He leads a team that supports over 17, 000 brokers across Brazil, focusing on strengthening relationships and providing tools for mutual growth.

Media Appearances

Marcio has no verified media appearances

Work History

1-2011
Vice-Presidente Comercial at Zurich Insurance Company Ltd
8-2009 - 12-2010
Corretora de Seguros at Sicredi
10-2006 - 8-2009
Corretora de Seguros at Citibank

Education

1997 - 1998
Master of Business Administration (MBA) from Universidade Lusiada
1984 - 1989
Bachelor of Business Administration (B.B.A.) from Universidade Candido Mendes

More Information

Social Presence :

Prographics :

Exp : 19 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Vice-Presidente Comercial at Zurich Insurance Company Ltd
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Insights For Selling To Marcio

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcio is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Marcio

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Marcio move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Marcio take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Marcio

Personality Compatibility


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