Marcio Takeda

Questioner
DISC Type : c

Regional Sales Manager at BYD Auto Brasil

São Paulo, Brazil

Overview

Marcio Takeda is an experienced Regional Sales Manager, currently at BYD Auto Brasil. With a career spanning nearly 12 years at Toyota do Brasil in various sales and dealer development roles, he possesses deep industry knowledge. He holds an MBA from Fundação Getulio Vargas and is described as competent with strong commercial skills.

His recent career move from a legacy automaker to a leading electric vehicle company highlights a forward-looking professional focus. He has expressed enthusiasm for tackling new challenges and driving strategic alignment with dealer groups in the São Paulo region.

After almost 12 years at Toyota, a pioneer in hybrid technology, he transitioned to the rapidly growing all-electric vehicle sector with BYD.

Personality Overview

Not Easily Convinced

Price-Sensitive

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

EV Market Transition
His recent move from Toyota to BYD Auto Brasil signals a strong professional focus on the shift from hybrid to fully electric vehicles.
Automotive Sales Leadership
His career includes extensive experience as a Regional Sales Manager for major brands like BYD, Toyota, and KIA, focusing on the Brazilian market.
Dealer Network Strategy
Previously held roles dedicated to dealer development at Toyota, indicating expertise in managing and growing strategic dealership partnerships.

Media Appearances

Marcio has no verified media appearances

Work History

12-2025
Regional Sales Manager at BYD Auto Brasil
1-2025 - 12-2025
Regional Sales Manager - Reg. São Paulo at Toyota do Brasil
5-2023 - 12-2024
Coordinator - Dealer Development at Toyota do Brasil
1-2022 - 12-2024
Dealer Development Consultant at Toyota do Brasil
3-2014 - 12-2021
Regional Sales Consultant SR at Toyota do Brasil

Education

2017 - 2019
Master of Business Administration - MBA from FGV - Fundação Getulio Vargas
2016 - 2016
English Language Program from Tamwood International College

More Information

Social Presence :

Prographics :

Exp : 13 Location : São Paulo, Brazil Job Level : Middle Designation : Regional Sales Manager at BYD Auto Brasil
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Insights For Selling To Marcio

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcio is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Marcio

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marcio move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Marcio take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Marcio

Personality Compatibility


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