Marco Lemmers in

Marco Lemmers

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Founder/former CEO at Conscious Hotels and CEO at Hotel V at Self-employed
📍 Amsterdam, North Holland, Netherlands

Marco Lemmers is a seasoned entrepreneur in the hospitality industry, best known as the founder of Conscious Hotels and Hotel V. After a career in finance, he transitioned to hospitality, building a successful, sustainable hotel group over 17 years. People familiar with his work describe him as strategic, analytical, and decisive, with a clear vision and a good sense of humor.

His passion for sustainability was driven by the birth of his daughter, wanting to help preserve the planet for future generations. He actively participates in "wanderwalks, " where he advises other entrepreneurs on sustainable business practices during a walk through Amsterdam, combining his expertise with a love for the outdoors.

He coined the term "Eco-Sexy" to describe his philosophy of making sustainability attractive and appealing to a broad audience, not just a niche market.

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Experience
7 Years
Current Role
Founder/former CEO at Conscious Hotels and CEO at Hotel V
Job Level
Leadership
Location
Amsterdam, North Holland, Netherlands
Personality Overview

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Priorities

Topics Marco cares about

Sustainable Hospitality
Pioneered the 'Eco-Sexy' concept to make sustainability appealing in hotels. He founded Conscious Hotels in 2009 with sustainability as its core principle and speaks at industry events like PlantFWD.
Entrepreneurial Journeys
After a successful career in finance, he switched industries to build a hotel group from scratch, a journey he led for over 17 years before stepping down as CEO.
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Career

Work history

8-2025
Founder/former CEO at Conscious Hotels and CEO at Hotel V
Self-employed
3-2021
Wanderaar
wanderwalk
7-2023 - 8-2025
CEO Hotel V
Hotel V & The Lobby
4-2018 - 8-2025
Owner / CEO
Bar Kantoor
4-2018 - 8-2025
Owner / CEO
Conscious Café
In the press

Media appearances

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Education
1989 - 1996
Drs
Vrije Universiteit Amsterdam (VU Amsterdam)
1998 - 1998
Management course
Nyenrode Business University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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