Marcos Urias

Questioner
DISC Type : c

Vice President of Operations at Ansa Biotechnologies, Inc.

San Francisco, California, United States

Overview

Marcos Urias is the Vice President of Operations at Ansa Biotechnologies, leading the scale-up of enzymatic DNA synthesis. His career is marked by managing large-scale production facilities and driving process improvements at companies like Synthego and Twist Bioscience. He holds an M. S. from Tecnológico de Monterrey and is described as a strong leader and team player.

During his time at St. Marys University, Marcos was selected for the E-scholars program, which recognizes students with a strong entrepreneurial propensity. His academic interests also extend to agricultural science, having co-authored a scientific publication on the nutritional profiles of improved blue maize hybrids.

Unique fact: He has co-authored a scientific paper on the nutraceutical profiles of blue maize, developed for subtropical regions.

Personality Overview

Cautious & Analytical

Price-Sensitive

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Enzymatic DNA Synthesis
His current role and company, Ansa Biotechnologies, are at the forefront of this technology, and he frequently posts about its advancements and applications.
Scaling Biotech Operations
His career progression from Production Manager to VP of Operations highlights his expertise in scaling manufacturing facilities and improving efficiency in the biotech space.
New Product Introduction
His background includes extensive experience with tech transfer and new product introduction, a key part of his operational leadership roles.

Media Appearances

Marcos has no verified media appearances

Work History

2-2023
Vice President of Operations at Ansa Biotechnologies, Inc.
9-2020 - 3-2023
Sr. Director of Operations, CRISPRevolution at Synthego Corporation
10-2019 - 9-2020
Director of Operations, CRISPRevolution at Synthego Corporation
4-2017 - 10-2019
Senior Manager at Twist Bioscience
12-2016 - 4-2017
Production Manager at Twist Bioscience

Education

2009 - 2010
Master of Science (M.S.) from Tecnológico de Monterrey
2002 - 2007
B.A. from St. Mary's University

More Information

Social Presence :

Prographics :

Exp : 14 Location : San Francisco, California, United States Job Level : Senior Designation : Vice President of Operations at Ansa Biotechnologies, Inc.
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Insights For Selling To Marcos

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcos is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Marcos

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marcos move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Marcos take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Marcos

Personality Compatibility


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