Maren Groppe in

Maren Groppe

Marketingmanager at Campofrio Food Group Deutschland GmbH
📍 Essen, North Rhine-Westphalia, Germany

Maren Groppe is the Marketing Manager at Campofrio Food Group, where she drives brand growth through innovative product launches and multi-channel campaigns. A graduate of Leibniz Universität Hannover, she has deep expertise in the food industry and focuses on targeting key consumer segments with strategic marketing.

Outside of her professional role, she values connecting with colleagues and draws energy from large-scale corporate events like the Sigma Innovation Summit. Maren also appears to enjoy cultural traditions, sharing her enthusiasm for German Carnival celebrations.

She recently led the launch of the "Aoste Longhetti" product line, using a marketing mix of digital creator collaborations and TV advertising.

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Experience
26 Years
Current Role
Marketingmanager
Job Level
Middle
Location
Essen, North Rhine-Westphalia, Germany
Personality Overview
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Priorities

Topics Maren cares about

Product Innovation
Leads new product launches, such as Aoste Longhetti, building on past innovations that significantly contributed to brand revenue growth in recent years.
Digital Marketing
Employs collaborations with digital creators as a key strategy to position new products and specifically target younger demographics online.
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Career

Work history

5-2024
Marketingmanager
Campofrio Food Group Deutschland GmbH
12-2007
Senior Brand Manager
Campofrio Food Group Deutschland GmbH
6-2005 - 12-2007
Assistentin der Geschäftsführung
Amecke Fruchtsaft
2-2005 - 4-2005
Diplomarbeit
Dr. Oetker
2004 - 2004
Praktikant
Maximizer
In the press

Media appearances

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Education
2001 - 2005
Diplom-Ökonom
Leibniz Universität Hannover
Social presence
in

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