Mareo McCracken in

Mareo McCracken

Evaluator · DISC type Dcs
Chief Revenue Officer (CRO) at Movemedical
📍 Boise, Idaho, United States

Mareo McCracken is the Chief Revenue Officer at Movemedical, where he architects and scales the companys unified GTM strategy with full P&L responsibility. People who have worked with him describe him as intelligent, trustworthy, and a "nonstop giver. " He holds an M. Sc. from the University of San Diego and a B. Sc. from Brigham Young University.

Outside of his CRO role, Mareo is a prolific writer and author, passionate about personal and professional growth. He is a contributing writer for Inc. Magazine and Thrive Global and has authored two books, focusing on sales excellence through caring and on building confidence. He lives with his wife and four children.

Unique fact: Mareo is an author who believes in a customer-centric sales approach, summarized in the title of his book, "Really Care For Them. "

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Experience
20 Years
Current Role
Chief Revenue Officer (CRO)
Job Level
Leadership
Location
Boise, Idaho, United States
Personality Overview

How Mareo shows up

Thorough Evaluator
Hard To Convince
Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Priorities

Topics Mareo cares about

MedTech Operations
As CRO of Movemedical, he focuses on solving logistical challenges in the medical device supply chain to improve sales effectiveness and patient care.
Empathetic Sales
His book "Really Care For Them" and podcast appearances center on a collaborative, trust-based, and customer-centric approach to sales, moving away from adversarial tactics.
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Career

Work history

2018
Chief Revenue Officer (CRO)
Movemedical
2017 - 2019
Contributing Writer
Thrive Global
2017 - 2018
Contributing Writer
Inc. Magazine
2016 - 2018
VP Sales + Marketing
Movemedical
2015
Fractional CRO - GTM Strategy & Execution (sales, marketing, account management, revenue)
Global Trust Services
In the press

Media appearances

Movemedical: $5M in Sales in 2 Years. Featured in Seamless.ai
See now
Education
Master of Science (M.Sc.)
University of San Diego - Knauss School of Business
Bachelor of Science (B.Sc.)
Brigham Young University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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