Margarita Ruban

Judge
DISC Type : Dc

IT & Digital Director (IT&D), North America at Vestacy

New York, New York, United States

Overview

Margarita Ruban is the IT & Digital Director for Vestacy in North America, with over 20 years of global experience driving transformation for consumer goods companies. She leads IT strategy, focusing on modernization and data-driven decision-making, and holds a degree in Mathematics & System Programming from Novosibirsk State University.

Outside of her tech career, Margarita has a deep passion for dance, having received professional training. She is a strong advocate for advancing women in the workplace and enjoys attending high-level cultural performances in New York City, where she is based.

Early in her career, she co-authored publications on an intelligent system for disease diagnosis and won an award for her work in Artificial Intelligence.

Personality Overview

Demanding

Features Driven

Objective Thinker

They respond better to strong and respectful interactions.  They prefer to be the ones controlling the conversation or defining the terms. They take a lot of pride in personal achievements.

Topics They Care About

Practical AI Execution
Attended the Microsoft AI Tour to understand how AI moves from concept to practical execution, indicating a focus on hands-on application over demos.
Digital Transformation
Her career is focused on leading global transformation, modernizing systems, and driving digital capability across core business functions for top-tier consumer goods companies.
Women in Leadership
A stated passion in her professional profile, she focuses on advancing women within her field and creating technology that empowers people.

Media Appearances

Margarita has no verified media appearances

Work History

11-2025
IT & Digital Director (IT&D), North America at Vestacy
1-2023 - 11-2025
Strategy and Operations Lead for IT&D (Information Technology and Digital) North America (NAC) at Reckitt
12-2020 - 11-2025
IT&D Senior Manager - Enabling Functions (North America) at Reckitt at Reckitt
1-2019 - 12-2021
IT&D Manager – Canada (Hygiene division) at Reckitt
1-2019 - 12-2020
IT Manager Commercial NAC (North America) at Reckitt

Education

2001 - 2006
Specialist in Mathematics & System Programming from Novosibirsk State University (NSU)

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York, New York, United States Job Level : Mid-senior Designation : IT & Digital Director (IT&D), North America at Vestacy
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Insights For Selling To Margarita

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Refer to testimonials from well-known industry leaders
  • Be respectful but crisp

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Margarita is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Margarita

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Margarita move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Margarita take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Margarita

Personality Compatibility


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