Maria Alejandra Hernández

Critic
DISC Type : C

Key Account Specialist (Tier 1) at Furnished Finder

Bogota, D.C., Capital District, Colombia

Overview

Maria is a Key Account Specialist at Furnished Finder with extensive experience in B2B and B2C sales and business development. She focuses on building strategic, sustainable relationships to drive growth and holds a Masters degree from BPP University and a CMI Level 7 Diploma in Leadership.

Her professional philosophy is that real results are strategic, not transactional. She recently embraced a new role that pushed her "far outside [her] comfort zone" to operate at her highest level.

Personality Overview

ROI Driven

Negotiator

Critic

They prefer to analyze logically and value objective facts over emotions.  They are quite likely to negotiate on pricing or other key terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Purposeful Relationships
Her personal headline is "I build relationships with purpose, " emphasizing a strategic, non-transactional approach to business development and account management.
Sustainable Growth
A core concept from her headline, indicating she focuses on long-term value creation in B2B and B2C negotiations rather than short-term wins.
Strategic Negotiations
Her experience highlights a focus on strategic B2B & B2C negotiations and she holds a certification in handling sales objections.

Media Appearances

Maria has no verified media appearances

Work History

3-2026
Key Account Specialist (Tier 1) at Furnished Finder
7-2023 - 11-2025
Senior Business Consultant at NUMAN
7-2021 - 6-2023
Senior Business Developer at UBITS
8-2019 - 7-2021
Sales Coordinator at EF Education First
6-2017 - 8-2019
International Education Researcher and Trips Coordinator at Xploreo

Education

2014 - 2015
Master’s Degree from BPP University
2006 - 2012
Bachelor’s Degree from Universidad Autónoma de Bucaramanga

More Information

Social Presence :

Prographics :

Exp : 10 Location : Bogota, D.C., Capital District, Colombia Job Level : Junior Designation : Key Account Specialist (Tier 1) at Furnished Finder
URL has been copied!

Insights For Selling To Maria Alejandra

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready to answer many clarity-seeking questions and requests for information
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria Alejandra is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Maria Alejandra

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Maria Alejandra move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Maria Alejandra take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Maria Alejandra

Personality Compatibility


Other Furnished Finder Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.