Maria Celada is a results-oriented marketing leader at Novartis with deep expertise in biopharma, healthcare, and CPG from roles at Nestlé, GlaxoSmithKline, and Colgate-Palmolive. An MBA graduate from NYU Stern, colleagues describe her as a committed, perseverant, and reliable leader who excels at building global brands in immunology and rare diseases.
Maria has a passion for creating engaging digital experiences for patients and healthcare professionals. Her background includes working in both US and Mexico markets and participating in the National Society of Hispanic MBAs, suggesting an interest in mentorship and multicultural marketing initiatives.
Unique fact: While at Novartis, she led the consumer strategy that helped the rare disease brand ILARIS achieve double-digit growth and become a $1 billion global brand.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
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