Maria Fernandez

Captain
DISC Type : DS

National Account Executive at Red Bay Coffee

Oakland, California, United States

Overview

Maria has no verified overview

Personality Overview

Decisive But Calm

Output-Driven

Long-Term Thinker

They exhibit a rare combination of being result-oriented but patient at the same time.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Maria has no verified topics they care about

Media Appearances

Maria has no verified media appearances

Work History

4-2022 - 12-2025
National Account Executive at Red Bay Coffee
3-2020 - 4-2022
Wholesale Account Manager at Red Bay Coffee
8-2019 - 3-2020
Manager, Consumer Packaged Goods at Red Bay Coffee
12-2015 - 8-2019
Account Manager at Red Bay Coffee
9-2012 - 6-2015
DTC Brand Marketing Associate at Treasury Wine Estates

Education

2010 - 2012
Web Design Certificate from Laurus College
2010 - 2011
Web Design Certification from Laurus College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Oakland, California, United States Job Level : N/A Designation : National Account Executive at Red Bay Coffee
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Insights For Selling To Maria

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Focus on the results that your product produces, expect some strategic questions in return
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Maria

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Maria move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Maria take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Maria

Personality Compatibility


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