Maria Paulina Calle Ramírez in

Maria Paulina Calle Ramírez

Supporter · DISC type s
Business Account Lead at Lulo bank
📍 Medellín, Antioquia, Colombia

Maria Paulina is a business and growth marketing leader at TuyaPay, with a degree in Business from Universidad EAFIT. She specializes in full-funnel lifecycle strategies to drive profitability, drawing on key product and growth roles at fintech innovators like Lulo bank and Nequi.

She is passionate about purpose-driven innovation and believes that growth is most powerful when its built collaboratively, connecting customer needs with business objectives through strategic vision and teamwork.

Read the full overview →
Experience
7 Years
Current Role
Business Account Lead
Job Level
Middle
Location
Medellín, Antioquia, Colombia
Personality Overview

How Maria shows up

Procedural
Thoughtful In Approach
Calm

Their decisions are defined by the possible value that they can bring to the organization.
 They prefer to follow rules and procedures. They are unlikely to become strong champions as they don't prefer pushing other people.

Priorities

Topics Maria cares about

Digital Payments
Currently leading the TuyaPay initiative and previously a Product Owner for a digital wallet, she is deeply involved in the digital payments ecosystem.
Growth Marketing
A core focus of her career, she specializes in strategies for customer activation, monetization, and retention to drive business growth and profitability.
+4 more topics Login to view topics
Career

Work history

10-2023
Business Account Lead
Lulo bank
1-2023 - 10-2023
Líder de Alianza Tarjeta Carulla
Tuya S.A
10-2022 - 12-2022
Product Owner Digital Wallet
Tuya S.A
4-2020 - 10-2022
Growth Marketing Analyst
Tuya S.A
3-2019 - 4-2020
Community Strategist
Nequi
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
7-2023 - 7-2033
Modelos de Negocio
Platzi
2018 - 2018
Business
Universidad EAFIT
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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