Mariano C.

Commander
DISC Type : D

Founder & Managing Director at Studio 34

London, England, United Kingdom

Overview

Mariano is the Founder of Studio 34 and International Marketing Director at iFLY, bringing over 14 years of performance marketing expertise. He has driven over 100% year-on-year growth for his agency and led award-nominated projects. Colleagues describe him as brilliant, professional, and committed.

Outside of work, Mariano is a father of three dedicated to continuous learning and self-improvement. He has a deep passion for music, rooted in his formal education as a music teacher with a focus on percussion, and enjoys reading leadership books for inspiration.

Unique fact: Despite being a performance marketing expert, Mariano is formally educated as a Music Teacher with a specialization in percussion.

Personality Overview

Risk-Taker

Decisive

Very Quick

They are very proud of what they do.  They like to act fast and expect others to do the same. They are not focused on building rapport and relationships.

Topics They Care About

Performance Marketing
His core expertise for 14+ years. He founded Studio 34 with the purpose of "making ideas perform" and has led numerous multi-platform advertising campaigns.
Leadership & Culture
He frequently posts about ownership, accountability, and pride in work. He draws inspiration from leadership authors like Simon Sinek to build his team.
Business Growth
He has a proven record of driving expansion, having achieved over 100% year-on-year growth for several consecutive years as managing director of his agency.

Media Appearances

Mariano has no verified media appearances

Work History

10-2017
Founder & Managing Director at Studio 34
10-2021
Marketing Director, International at iFLY Indoor Skydiving
2-2022 - 5-2025
Co-Founder at Mondus Capital
9-2016 - 4-2018
Senior Digital and Marketing Manager at Launch Online
7-2015 - 8-2016
Digital Marketing Executive at QA Apprenticeships

Education

2010 - 2011
Pharmaceutical Marketing Agent from UTN Avellaneda
2009 - 2011
Music Teacher Education with Percussion orientation from Facultad de Bellas Artes

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Leadership Designation : Founder & Managing Director at Studio 34
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Insights For Selling To Mariano

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mariano is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Mariano

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Mariano move?

  • They can take decisions very fast if you manage to convince them.
  • Can Mariano take some risk or not?

  • The risks don’t matter much to them.

You And Mariano

Personality Compatibility


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