Marielouise Bluffield

Wildcard
DISC Type : csi

EMEA Marketing Manager at Verathon

Manchester, England, United Kingdom

Overview

Marielouse is a highly motivated EMEA Marketing Manager with over 18 years of experience in the healthcare consumables and capital market. She has in-depth product knowledge of Anaesthesia, Cardiology, and Ventilation medical devices. Colleagues describe her as a highly versatile marketeer with a proven record for revenue growth.

She is a graduate of The Manchester Metropolitan University and also studied Nursing Practice at Queens University Belfast.

She is a multi-year recipient of Vyaire’s Applaud Nomination Program and has been recognized with a long service award for 15 years of dedication.

Personality Overview

Curious But Skeptical

Requires Proof

Friendly But Slow

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Clinician Education
Her work focuses on mixing education with exhibition, frequently organizing and supporting workshops and CPD courses for doctors across Europe.
Medical Device Marketing
Has over 18 years of experience marketing healthcare capital equipment and consumables, focusing on areas like anaesthesia and respiratory care.
Airway Management
A key theme in her recent work, she actively supports educational workshops and lectures from international speakers on advanced airway management techniques.

Media Appearances

Marielouise has no verified media appearances

Work History

9-2022
EMEA Marketing Manager at Verathon
9-2021 - 9-2022
EMEAC Senior Product Specialist at Vyaire Medical
5-2019 - 9-2021
Northern Europe Senior Product Manager at Vyaire Medical
2-2015 - 9-2021
UKI Product Manager at Vyaire Medical
2-2014 - 2-2015
UKI Brand Manager at BD

Education

2001 - 2005
Bachelor’s Degree from The Manchester Metropolitan University
1998 - 2000
Nursing Practice from Queen's University Belfast

More Information

Social Presence :

Prographics :

Exp : 16 Location : Manchester, England, United Kingdom Job Level : Middle Designation : EMEA Marketing Manager at Verathon
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Insights For Selling To Marielouise

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them understand the risk aspect fully while inspiring confidence
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marielouise is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Marielouise

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Marielouise move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Marielouise take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Marielouise

Personality Compatibility


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