Mark Bunting

Galvanizer
DISC Type : Id

Coach of Entrepreneurship at Texas Longhorns Football

Austin, Texas, United States

Overview

Mark Bunting is a serial entrepreneur, technology CMO, and venture capitalist with C-level experience at both startups and public companies like McAfee and Rackspace. A graduate of The University of Texas at Austin, he is the Founder of Grata and is often described by colleagues as insightful, thoughtful, and a tireless worker dedicated to turning ideas into realities.

Outside of his corporate and entrepreneurial roles, Mark is an Assistant Professor at The University of Texas, teaching technology marketing and entrepreneurship. He and his wife Kelly divide their time between Dallas and Austin, also enjoying time in East Texas and Montana. He has also been involved in various community, charitable, and ministry activities.

He was the first-ever NCAA Division 1 Athletics Coach of Entrepreneurship, a role created to help University of Texas Longhorn football players prepare for NIL (Name, Image, and Likeness) opportunities.

Personality Overview

Persuader

Self-Assured

People-Oriented

They are not against taking risks and can make tough decisions when required.
  They prefer to ensure that they are in control of the situation. They will bat for you if they come to believe in you.

Topics They Care About

Employee Recognition
His latest venture, Grata, is a platform created to acknowledge, document, and reward the efforts of front-line and service sector employees, aiming to build a "Recognition Economy. "
Entrepreneurship Mentorship
He serves as a mentor at Capital Factory and teaches entrepreneurship at UT Austin, demonstrating a passion for guiding aspiring entrepreneurs and students.
Technology Marketing
With a long career as a tech CMO and as a professor of Technology Marketing and Advertising, he is a recognized expert in the field.

Media Appearances

GRATA ANNOUNCES $6M IN SEED FUNDING AND NEW EXECUTIVE TEAM FOR FIRST‑EVER ONLINE RECOGNITION PLATFORM FOR FRONTLINE EMPLOYEES. Featured in PR Newswire

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GRATA - It's Like LinkedIn, But for EMPLOYEES! | Interview With Mark Bunting | #ModelTheMasters. Featured in AVA360 Education

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How GRATA Reinvents Service Recognition | Mark Bunting's Vision. Featured in YouTube

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Work History

7-2020 - 6-2021
Coach of Entrepreneurship at Texas Longhorns Football
7-2019 - 2-2024
Executive Chairman of the Board & Founder at Grata
3-2018 - 7-2019
Global Chief Marketing Officer at Rackspace
6-2017 - 1-2024
Mentor at Capital Factory
5-2017 - 3-2019
Chairman Of The Board Of Directors at Q1Media

Education

1981 - 1985
Marketing/Advertising from The University of Texas at Austin
9-1976 - 5-1980
Irmo High School from Mac Arthur High School - Irving Texas

More Information

Social Presence :

Prographics :

Exp : 24 Location : Austin, Texas, United States Job Level : Junior Designation : Coach of Entrepreneurship at Texas Longhorns Football
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Take a friendly, informal yet confident approach while pitching
  • Help them weigh the risks by sharing how others made similar decisions

DONT's

  • Don’t be excessively objective, focus on building a story first
  • Don’t rely too much on what they promise, make your own deductions
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Mark

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Mark take some risk or not?

  • If necessary, they will be ready to take risks.

You And Mark

Personality Compatibility


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