Mark Cohen

Visionary
DISC Type : Ds

Senior Vice President, Marketing Manager - Advisory Services at Mesirow

Greater Chicago Area, United States

Overview

Mark has no verified overview

Personality Overview

Direct & Assertive

Risk Tolerant

Objective Evaluator

They might take some time to make their mind up but once they do, they don't change it easily.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

8-2022
Senior Vice President, Marketing Manager - Advisory Services at Mesirow
1-2021 - 8-2025
Co-founder, Head of Content and Marketing at Zikhara
1-2017 - 5-2022
Senior Director, Marketing at FoodChain ID
1-2011 - 2-2014
AVP, Digital Media at Cambridge Investment Research
7-2009
President at Colloquy Digital, LLC

Education

1978 - 1982
BS from University at Buffalo

More Information

Social Presence :

Prographics :

Exp : 14 Location : Greater Chicago Area, United States Job Level : Leadership Designation : Senior Vice President, Marketing Manager - Advisory Services at Mesirow
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't go over them unless you are left with no other option
  • Don't take their patience for granted, avoid long-winding sermons
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Mark

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Mark take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Mark

Personality Compatibility


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