Mark Cooke

Examiner
DISC Type : cs

Managing Director at NHS (England)

Bridgwater, England, United Kingdom

Overview

Mark has no verified overview

Personality Overview

Overcautious

Late Adopter

Tough To Convince

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

4-2024
Managing Director at NHS (England)
4-2019 - 4-2024
Director of Strategy and Transformation at NHS England
9-2015 - 3-2019
Director of Commissioning Operations at NHS
9-2013 - 8-2015
Director and Head of IT Services and Operations at C5 Alliance Group Limited
2-2010 - 8-2013
Chief Officer at States of Guernsey Health and Social Services Department

Education

1976 - 1981
Education details unavailable from Oxford Boys
1974 - 1976
Education details unavailable from Northway

More Information

Social Presence :

Prographics :

Exp : 15 Location : Bridgwater, England, United Kingdom Job Level : Mid-senior Designation : Managing Director at NHS (England)
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Mark

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Mark take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Mark

Personality Compatibility


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