Mark Turner

Questioner
DISC Type : c

VP - IT Business Operations at Burberry

Greater Reading Area, United Kingdom

Overview

Mark has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

10-2024
VP - IT Business Operations at Burberry
3-2022 - 10-2024
Business Relationship Director, Supply Chain at Burberry
10-2018 - 3-2022
Director, IT Architecture at Burberry
6-2008 - 2-2013
Solution Architect at Capgemini
Technical Architect at Royal Mail

Education

Education details unavailable from Coventry University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Reading Area, United Kingdom Job Level : Senior Designation : VP - IT Business Operations at Burberry
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Mark

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Mark take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mark

Personality Compatibility


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