Mark Fotherby

Observer
DISC Type : ci

Chief Executive Officer at Creatside Limited

Aylesbury, England, United Kingdom

Overview

Mark Fotherby is the CEO of Creatside Ltd, with over 35 years of experience in high and low voltage electrical services. His career progressed from an apprentice to founding Independent Substation Services, which later acquired Creatside. Colleagues describe him as a professional, knowledgeable, and enthusiastic "Go-To Guy" in the industry, holding certifications from Kitson College.

Based on his interests in BBC News and the UK Ministry of Defence, Mark appears to follow national news and current affairs closely. He also shows a supportive nature through public encouragement of his connections professional endeavors, valuing long-term relationships and industry legacy.

He founded a company that acquired the 50-year-old firm where he is now the CEO.

Personality Overview

Value Driven

Example Seeker

Curious

They are likely to ask many questions and look heavily for supporting information.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Preventative Maintenance
A core philosophy of his business is promoting preventative maintenance to ensure HV & LV equipment remains safe, compliant, and efficient for customers.
Business Growth
He recently led the acquisition of Creatside Ltd to expand service offerings and is actively hiring for business development roles to drive further growth.
Electrical Safety
His career is focused on ensuring customers meet legislative safety requirements through diligent inspection, testing, and maintenance of high and low voltage systems.

Media Appearances

Mark has no verified media appearances

Work History

5-2025
Chief Executive Officer at Creatside Limited
12-2023 - 5-2025
Managing Director at Creatside Limited
3-2012 - 5-2025
Managing Director at Independent Substation Services
6-2002 - 2-2012
Test and Commissioning Engineer at SPEC Ltd
4-1986 - 5-2002
Foreman - Transformer Manufacturing at Winder Power

Education

2001 - 2001
16th Edition IEE Wiring Regulations from Kitson College
1986 - 2001
City and Guilds 232 Electrical Craft Studies Parts 2 & 3 from Kitson College

More Information

Social Presence :

Prographics :

Exp : 39 Location : Aylesbury, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Creatside Limited
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Ask them questions to understand their needs better while staying affable
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Mark

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Mark take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Mark

Personality Compatibility


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