Mark Fullerton in

Mark Fullerton

Observer · DISC type ci
Co-Founder and Director at Hylo Ltd
📍 Tauranga, Bay of Plenty, New Zealand

Mark is a commercially savvy entrepreneur and transformation lead with a history of developing innovative products. Educated at The University of Waikato, he has co-founded two companies, Hylo Ltd and Redboomerang, bringing world-first products to the beauty and toy industries respectively. Hes an experienced people leader noted for creating high-performing teams.

Marks interests lie at the intersection of innovation and market opportunity. He has a passion for creating stylist-driven solutions in the beauty industry, evidenced by his company interests in LOréal and Davines Group, and a proven talent for inventing successful consumer products. His ventures reflect a focus on smart, sustainable design and commercial success.

He invented the X-Shot Fast-Fill water gun, which was acquired by ZURU and became a finalist for the 2020 Outdoor Toy of the Year award.

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Experience
11 Years
Current Role
Co-Founder and Director
Job Level
Leadership
Location
Tauranga, Bay of Plenty, New Zealand
Personality Overview

How Mark shows up

Curious
Example Seeker
Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They often ask many questions and rely heavily on information and documentation. They are generally strong communicators and are not easy to convince.

Priorities

Topics Mark cares about

Product Innovation
He is the inventor of the Hylo reusable highlighting tool and the X-Shot Fast-Fill water gun, demonstrating a passion for creating novel consumer and professional products.
Sustainable Beauty
Co-founded Hylo to create a reusable, waste-reducing alternative to foils for the professional salon industry, aligning with his interest in sustainable companies like Davines Group.
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Career

Work history

5-2020
Co-Founder and Director
Hylo Ltd
5-2017
Director
Redboomerang Limited
7-2018 - 6-2022
Delivery Manager and Commercial Lead
Trustpower
7-2015 - 2-2016
Strategic Consultant (part time)
Visionstream Pty Ltd
11-2011 - 4-2014
Lead Service Delivery Manager - Telecom
Chorus NZ Limited
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Postgraduate Certificate in Management Studies
The University of Waikato
1993 - 1997
Bachelor of Management Studies
The University of Waikato
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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