Mark McFatridge

Commander
DISC Type : D

Podcast Host at Igniting the CEO Within

Indianapolis, Indiana, United States

Overview

Mark McFatridge is the Founder and CEO of Quade, a firm that creates peer groups for high-performing CEOs. Leveraging his background in transforming underperforming banking regions, he now focuses on leadership development and strategic planning. He holds an MBA from Butler University and is described by peers as an insightful leader.

Outside of his primary role, Mark hosts the "Igniting the CEO Within" podcast, where he interviews leaders on topics like self-awareness and scaling businesses. He is also a certified Introductory Sommelier, indicating a personal interest in the world of wine and oenology.

Unique fact: Mark blends his executive coaching with a passion for wine, having earned a certification as an Introductory Sommelier.

Personality Overview

Impact-Driven

Very Quick

Strong-Willed

More than the product, they care about the effectiveness of the product.  They are not focused on building rapport and relationships. They like to be in a position where they can control the conversation and terms.

Topics They Care About

CEO Peer Groups
He founded Quade specifically to create a visionary assembly of high-performing CEOs to drive peer-driven growth and share leadership insights.
Leadership Development
A central theme of his podcast and consulting work is shaping conversations and helping leaders move from being advisors to enablers of clear thinking.
Business Turnaround
His career includes a distinguished track record of turning profound challenges into opportunities, such as revitalizing a bank's least performing region.

Media Appearances

Episode #18: Mark McFatridge, Quade. Featured in Spotify

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Mark McFatridge - Igniting the CEO Within. Featured in Libsyn (Igniting the CEO Within podcast)

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The Journey of Mark McFatridge and Quade. Featured in Amplomedia

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Work History

6-2024
Podcast Host at Igniting the CEO Within
6-2021
Founder & CEO at Quade
9-2019 - 2-2020
Executive Director - Butler Business Consulting Group at Butler University - Lacy School of Business
11-2018 - 8-2021
Executive Director - Old National Bank Center for Business Excellence at Butler University - Lacy School of Business
7-2018
Executive Resource at Gregory A. Noonan & Associates

Education

1997 - 2000
MBA from Butler University - Lacy School of Business
1986 - 1990
B.S. from Butler University - Lacy School of Business

More Information

Social Presence :

Prographics :

Exp : 31 Location : Indianapolis, Indiana, United States Job Level : Leadership Designation : Podcast Host at Igniting the CEO Within

Interested in

Sports

Varsity Baseball

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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Mark

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can take decisions very fast if you manage to convince them.
  • Can Mark take some risk or not?

  • The risks don’t matter much to them.

You And Mark

Personality Compatibility


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