Mark Piening

Trailblazer
DISC Type : DI

Senior Vice President Business Development and Growth at Protopia AI

Austin, Texas, United States

Overview

Mark is a growth executive with over 25 years of experience in sales, marketing, and M&A for software, AI, and infrastructure companies like Dell and Symantec. He focuses on building data-driven revenue models and has an MBA from UNC-Chapel Hill and is a former CPA. People often describe him as a thoughtful, driven, and passionate change agent.

Outside of his executive roles, Mark enjoys traveling and playing golf with his wife. He is a certified USSF and high school soccer referee, dedicating his time to the sport. He is an avid supporter of his alma maters sports teams, the UCLA Bruins and UNC Tar Heels.

Unique fact: Mark holds the dual, distinct certifications of being a Certified Public Accountant (CPA) and a Soccer Referee.

Personality Overview

Values Relationships

Assertive

Achievement-Oriented

A combination of speed and relationship gets the best response from them.  They are not against taking risks and can make tough decisions when required.
 They are more likely to accept new and exciting technologies.

Topics They Care About

AI Data Security
His current role at Protopia AI focuses on enabling enterprises to use large language models without risking data leakage, a topic he frequently discusses online.
Go-to-Market Strategy
With extensive experience in revenue, partnerships, and M&A, he specializes in helping tech companies build and execute plans for market entry and growth.
College Sports
He actively roots for his alma maters' teams, the UCLA Bruins and the UNC Tar Heels.

Media Appearances

Mark has no verified media appearances

Work History

1-2024
Senior Vice President Business Development and Growth at Protopia AI
7-2022 - 1-2024
Principal Consultant at CMG Consulting LLC
1-2020 - 10-2021
Senior Vice President - Sales and Partnerships at Grace Hill
2-2018 - 4-2019
Principal at SBI | Sales Benchmark Index
1-2017
Principal at Mereo LLC

Education

1995 - 1998
Master of Business Administration (M.B.A.) from The University of North Carolina at Chapel Hill
1988 - 1992
BA from UCLA

More Information

Social Presence :

Prographics :

Exp : N/A Location : Austin, Texas, United States Job Level : Leadership Designation : Senior Vice President Business Development and Growth at Protopia AI
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Mark

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Mark take some risk or not?

  • If necessary, they will be ready to take risks.

You And Mark

Personality Compatibility


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