Mark Robinson

Questioner
DISC Type : c

Neurological Surgeon/Spine Surgeon at Panorama Orthopedics & Spine Center

Golden, Colorado, United States

Overview

Dr. Mark Robinson is a board-certified neurosurgeon in the Denver area with over 14 years of experience. He specializes in minimally invasive, robotic, and motion-preservation spine surgery, having completed his residency at the University of Nebraska Medical Center.

Outside of his practice, he is an avid skier and golfer. He enjoys spending his free time with his family enjoying the mountains and the active Colorado lifestyle.

He is a strong advocate for motion preservation surgery as a preferred alternative to spinal fusion to improve his patients quality of life.

Personality Overview

Value Seeker

Systematic

Cautious & Analytical

They prefer to fully evaluate every situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Motion Preservation
Actively promotes and performs lumbar and cervical arthroplasty, frequently posting cases online to advocate for it as an alternative to fusion.
Robotic Spine Surgery
Lists robotic spine surgery as one of his primary specializations, indicating a focus on adopting advanced surgical technologies.
Digital Health Outcomes
Expresses a professional interest in digital health and outcomes data collection to enhance patient care, and has promoted telehealth platforms.

Media Appearances

Getting Her Life Back: Tina's Disc Replacement Journey (Panorama Orthopedics patient story). Featured in Panorama Orthopedics & Spine Center

See Now

Work History

8-2023
Neurological Surgeon/Spine Surgeon at Panorama Orthopedics & Spine Center
2017 - 8-2023
Neurosurgeon/Spine Surgeon at CarePoint Healthcare
7-2009 - 8-2023
Spine/Neurosurgeon at Centura Health/St. Anthony's Hospital
Neurological Surgeon at Centura Health

Education

2003 - 2009
Neurosurgery Residency from University of Nebraska Medical Center
Doctor of Medicine - MD from University of Colorado Anschutz

More Information

Social Presence :

Prographics :

Exp : 16 Location : Golden, Colorado, United States Job Level : N/A Designation : Neurological Surgeon/Spine Surgeon at Panorama Orthopedics & Spine Center
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Mark

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Mark take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mark

Personality Compatibility


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