Mark Rostagno

Energizer
DISC Type : I

Chief Executive Officer at UC-Coatings

United States

Overview

Mark is a dynamic CEO with over 25 years of experience leading turnarounds and driving growth for PE-backed industrial manufacturers. He holds an MBA from Northwesterns Kellogg School of Management and is described by colleagues as a visionary, dedicated leader, and an unparalleled motivator.

He is an innovative growth champion, adept at developing new products that extend a businesss core competencies into adjacent markets.

Personality Overview

Full Of Energy

Imaginative

Enthusiastic

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are people oriented, friendly and like creating new connections.

Topics They Care About

Business Turnarounds
Has extensive experience leading turnarounds for underperforming companies, a theme present across multiple senior roles in his career.
PE Portfolio Growth
Specializes in driving performance improvement and maximizing value for Private Equity-backed companies, as seen with H2 Brands Group and Shur-Line.
Voice of Customer
Maintains an unwavering focus on the "Voice of Customer" to guide data-driven problem solving, product innovation, and business strategy.

Media Appearances

Mark has no verified media appearances

Work History

2023
Chief Executive Officer at UC-Coatings
2018 - 2023
President and CEO at H2 Brands Group (a Nova Capital company)
2015 - 2018
President and CEO at Shur-Line LLC / Bulldog Hardware LLC (a Nova Capital company)
2013 - 2014
Senior Advisor at Alvarez and Marsal
2009 - 2013
President (Managing Director) at Mondi Akrosil

Education

1994 - 1996
MBA from Northwestern University - Kellogg School of Management
BS from Michigan Technological University

More Information

Social Presence :

Prographics :

Exp : 34 Location : United States Job Level : Leadership Designation : Chief Executive Officer at UC-Coatings
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Mark

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Mark take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Mark

Personality Compatibility


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