Martijn Zuiderbaan in

Martijn Zuiderbaan

Commander · DISC type D
VP of Cloud, Data and AI at PAteam
📍 Greater Groningen Area, Netherlands

Martijn Zuiderbaan is a Cloud, Data & AI Executive at PAteam, guiding enterprises through CX-centric digital transformations. With a background in establishing IKEAs global robotics center and a BSc from the University of Groningen, he is described by colleagues as patient and understanding.

He is passionate about coaching future leaders, often sharing insights on effective, blameless problem-solving and adapting to new information. He emphasizes the importance of understanding different thinking styles to foster growth and avoid pushing a single model of success.

Unique fact: He won a Customer Experience Excellence Award for improving customer and employee experience through automation solutions at IKEA.

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Experience
14 Years
Current Role
VP of Cloud, Data and AI
Job Level
Senior
Location
Greater Groningen Area, Netherlands
Personality Overview

How Martijn shows up

Strong-Willed
Very Quick
Candid & Clear

They like to stay in control of the negotiation or defining of the terms. They do not care very much about building rapport or relationships. They respond well to strong and respectful communication.

Priorities

Topics Martijn cares about

CX Transformation
His work focuses on putting Customer Experience (CX) at the center of digital transformations, using platforms like NICE CXOne to enhance customer engagement.
AI-Driven Automation
He has a deep background in automation, from establishing IKEA's RPA/RDA center to his current focus on Cloud, Data & AI solutions and a recent AWS AI certification.
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Career

Work history

12-2022
VP of Cloud, Data and AI
PAteam
2-2018 - 12-2022
Chief Commercial Officer
PAteam
11-2015 - 2-2018
Solution Owner - NICE Robotics (RDA & RPA)
IKEA Group
1-2015 - 10-2015
Application/NICE Robotics Developer
IKEA Group
10-2013 - 12-2014
Forecaster and Personell Scheduler
IKEA Group
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2009 - 2015
BSc
University of Groningen
2009 - 2012
Bachelor
University of Groningen
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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