Martin Duggan

Cheerleader
DISC Type : Is

Member of the Transformation Advisory Committee at Department for Work and Pensions (DWP)

London, England, United Kingdom

Overview

Martin Duggan is a transformation leader with over three decades of experience in social services and healthcare. He specializes in large-scale programs across the UK, USA, and Canada, and holds key advisory roles at the UKs Department for Work and Pensions (DWP) and Augintel. He holds a Bachelors degree in Mechanical Engineering from The University of Manchester.

Outside of his extensive international work, Martin maintains a strong connection to Canada, having lived and worked in Ottawa for seven years. He is a regular conference speaker and travels frequently for professional events, using his platform to share insights on innovation in social program delivery.

Unique fact: In 2011, he launched the Curam Research Institute to develop best practices at the intersection of social policy and technology-driven service delivery.

Personality Overview

Affable

Considerate

Story-Driven

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to go for proven solutions. Win-win scenarios can appeal strongly to them.

Topics They Care About

Social Program Transformation
Has worked since 1990 setting up and running large-scale transformation programs for social services, social security, and healthcare organizations across four continents.
AI in Human Services
Serves on the board of Augintel and actively posts about the value AI can bring to caseworkers, demonstrating a passion for applying new technology to the social sector.
Digital Government
As a member of the DWP's Transformation Advisory Committee, he provides expert advice on digital enablement, automation, and the strategic use of data in government services.

Media Appearances

Martin has no verified media appearances

Work History

12-2024
Member of the Transformation Advisory Committee at Department for Work and Pensions (DWP)
3-2019
Member of the Board and Strategic Advisor at Augintel
10-2016
CEO at Martin Duggan Ventures
6-2018 - 8-2023
Advisory Board Member at AfterData.ai
4-2017 - 8-2023
Member of the Board at Stewards of Change

Education

1982 - 1985
Bachelor's Degree from The University of Manchester

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Leadership Designation : Member of the Transformation Advisory Committee at Department for Work and Pensions (DWP)
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Insights For Selling To Martin

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • If possible, involve their colleagues in the sales process
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision

DONT's

  • Don’t sound very transactional
  • Don’t give the impression of being unproven or risky
  • Don’t get into excessive details unless prompted

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martin is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Martin

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Martin move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Martin take some risk or not?

  • It is unlikely that they will take many risks.

You And Martin

Personality Compatibility


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