Martin Guzman Fierro in

Martin Guzman Fierro

Critic · DISC type C
Sr. Marketing Analytics & Data Ops Manager at Cohere
📍 Kitchener, Ontario, Canada

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
12 Years
Current Role
Sr. Marketing Analytics & Data Ops Manager
Job Level
Middle
Location
Kitchener, Ontario, Canada
Personality Overview

How Martin shows up

ROI Driven
Objective Thinker
Precise

They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Priorities

Topics Martin cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2026
Sr. Marketing Analytics & Data Ops Manager
Cohere
6-2025 - 2-2026
Marketing Analytics Consultant
Cohere
6-2024 - 6-2025
Analytics Manager
Enercare Inc.
2-2023 - 4-2024
Marketing Strategy and Analytics Lead
Axonify
5-2021 - 2-2023
Sr. Marketing Analytics Manager
Axonify
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1-2023 - 1-2024
Data Science
University of Toronto
2017 - 2018
Master's degree
University of Waterloo
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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