Mascha Schils in

Mascha Schils

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Head of Digital Experience at Coates
📍 Greater Sydney Area, Australia

Mascha Schils is the Head of Digital Experience at Coates, leading the strategy and transformation of the companys digital ecosystem. With a background that includes long tenures at Allianz and Toyota, she is an expert in turning complex challenges into effective digital experiences that drive revenue growth. Colleagues describe her as strategic, proactive, and passionate.

Mascha supports philanthropic causes, having personally donated to Mission Australias Winter Appeal, which assists people in Australia experiencing homelessness. This aligns with her employers charitable foundation, indicating a passion for community support.

She worked at Toyota Motor Corporation Australia for nearly 22 years, a testament to her loyalty and deep industry experience.

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Experience
25 Years
Current Role
Head of Digital Experience
Job Level
Mid-senior
Location
Greater Sydney Area, Australia
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Mascha cares about

Digital Experience
As Head of Digital Experience, she leads end-to-end strategy, focusing on e-commerce, CRM, and creating a differentiated customer experience.
Full-Funnel Marketing
Her experience covers the full marketing funnel, from sales planning at Toyota to social media and content strategy at Allianz.
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Career

Work history

9-2020
Head of Digital Experience
Coates
4-2018 - 7-2020
Manager, Social Media
Allianz Australia
9-2012 - 1-2018
Manager Social Media and Digital Content
Toyota Motor Corporation Australia
1-2010 - 8-2011
National Sales Planning Manager
Toyota Motor Corporation Australia
3-2006 - 12-2009
Strategy and Launch Planning Manager – National Marketing Division -Project Management Role
Toyota Motor Corporation Australia
In the press

Media appearances

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Education
2016 - 2016
Certificate Digital Marketing
General Assembly Australia
Certificate
General Assembly Australia
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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