Mason Taylor

Evaluator
DISC Type : cds

Sales Development Representative at IBM

Raleigh, North Carolina, United States

Overview

Mason is a Sales Development Representative at IBM Apptio, specializing in FinOps and IT Financial Management. A graduate of East Carolina University with a BBA, he holds several IBM certifications, including Apptio Sales Foundation and Data Science for Business, underscoring his commitment to growth in tech sales.

During a previous retail role, Mason was recognized as the top associate for shoe sales amid a competitive, shift-based in-store performance contest.

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

FinOps & ITFM
His current role at IBM Apptio is focused on these key areas, which are central to his professional responsibilities and expertise.
Sales Development
He recently celebrated starting a new role as a Sales Development Representative, indicating this is a key part of his career trajectory.
Professional Growth
He frequently posts about new certifications he obtains from IBM, such as in Data Science and Power Skills, showing a commitment to continuous learning.

Media Appearances

Mason has no verified media appearances

Work History

4-2026
Sales Development Representative at IBM
4-2026
Sales Development Representative at Apptio, an IBM Company
6-2025
Sales Associate at ALO
7-2023 - 4-2026
Procurement Professional at IBM
1-2022 - 2-2023
Student Manager at East Carolina University

Education

2019 - 2023
Bachelor of Business Administration - BBA from East Carolina University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Raleigh, North Carolina, United States Job Level : Junior Designation : Sales Development Representative at IBM
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Insights For Selling To Mason

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mason is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Mason

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Mason move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Mason take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Mason

Personality Compatibility


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