MASSILON VASCONCELOS

Sharpshooter
DISC Type : DC

Professor convidado at Universidade de Fortaleza - UNIFOR

Fortaleza, Ceará, Brazil

Overview

Massilon leads innovation and digital transformation at Grupo 3corações, managing teams focused on hyperautomation and data analytics. A guest professor at the University of Fortaleza and holding an Executive MBA from FGV, he is described by colleagues as intelligent, dedicated, and skilled at solving complex problems.

He is passionate about innovation that makes the world more abundant and sustainable. His personal purpose is to help organizations become more human and to empower people to be more like artists, simplifying the complex through curiosity and diverse collaboration.

Unique fact: Massilons personal mission is to make companies more human and humans more artistic.

Personality Overview

ROI Driven

Precise But Practical

Rigorous & Demanding

They like to stay in control of the negotiation or defining of the terms.  They respond better to strong and respectful interactions. They put a lot of effort into ensuring personal success.

Topics They Care About

Digital Transformation
He leads the digital transformation agenda for his company and also teaches strategic approaches to the subject as a guest professor at the University of Fortaleza.
Hyperautomation Solutions
He manages a team focused on implementing and supporting solutions like RPA, IDP, BPMS, GenAI, and low-code to drive business efficiency.
Human-centric Work
His stated personal purpose is to contribute to the transformation of organizations to make them more human.

Media Appearances

MASSILON has no verified media appearances

Work History

10-2025
Professor convidado at Universidade de Fortaleza - UNIFOR
4-2025
Head of Innovation & Transformation at grupo 3corações
5-2021 - 4-2025
Head of Digital Transformation at grupo 3corações
7-2020 - 5-2021
IT Innovation Coordinator at grupo 3corações
1-2012 - 8-2012
Internship at Sala do Marketing

Education

9-2022 - 5-2024
Executive MBA from FGV - Fundação Getulio Vargas
2021 - 2022
Postgraduation from Universidade Presbiteriana Mackenzie

More Information

Social Presence :

Prographics :

Exp : 6 Location : Fortaleza, Ceará, Brazil Job Level : Mid-senior Designation : Professor convidado at Universidade de Fortaleza - UNIFOR
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Insights For Selling To MASSILON

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Get to the point quickly instead of spending time doing small talk
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with MASSILON is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from MASSILON

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will MASSILON move?

  • If convinced, they can reach decisions quite fast.
  • Can MASSILON take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And MASSILON

Personality Compatibility


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