Matan Parker

Observer
DISC Type : ic

Director of Engineering at Innovid

Tel Aviv District, Israel

Overview

Matan Parker is the Director of Software Engineering at Innovid, where he has rapidly progressed from a software engineer role. He leads a team on strategic projects using cutting-edge technology and has a background at Salesforce. He holds a Bachelor of Science from Ben-Gurion University of the Negev.

Outside of his directorial duties, Matan is passionate about sharing knowledge. He maintains a software development blog, recently appeared as a guest on a podcast to discuss leadership, and presented an internal lecture on Agentic AI to an audience of nearly 200 colleagues.

He won second place at the BGU-Hackathon 2019 by co-developing a system that uses computer vision to retrieve similar test questions.

Personality Overview

Curious

Example Seeker

Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are likely to ask many questions and look heavily for supporting information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Engineering Leadership
He was a guest on a podcast discussing how to become a key player in an organization, even without a formal title, and has seen rapid promotion into leadership.
Agentic AI
Recently presented a lecture diving deep into Agentic AI for a large internal audience of about 200 people across engineering, product, and design teams.
Team Building
He is actively hiring software engineers to join his team for a strategic, fast-paced project focused on delivering insights from massive data.

Media Appearances

Matan has no verified media appearances

Work History

3-2026
Director of Engineering at Innovid
11-2024 - 2-2026
Software Engineering Team Lead at Innovid
10-2023 - 10-2024
Software Engineer at Innovid
2-2022 - 9-2023
Senior Backend Engineer at Salesforce | Slack for Digital at Salesforce
8-2021 - 3-2022
Back End Engineer at Datorama a Salesforce company at Salesforce

Education

2016 - 2020
Bachelor of Science - BS from Ben-Gurion University of the Negev

More Information

Social Presence :

Prographics :

Exp : 8 Location : Tel Aviv District, Israel Job Level : Mid-senior Designation : Director of Engineering at Innovid
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Insights For Selling To Matan

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Share testimonials from known people and give multiple examples of product value
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matan is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Matan

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Matan move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Matan take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Matan

Personality Compatibility


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