Matt Ferguson in

Matt Ferguson

Commander · DISC type D
Director of Content Marketing at Yamaha Guitar Group
📍 Los Angeles Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
27 Years
Current Role
Director of Content Marketing
Job Level
Mid-senior
Location
Los Angeles Metropolitan Area, United States
Personality Overview

How Matt shows up

Very Quick
Impact-Driven
Candid & Clear

They do not care very much about building rapport or relationships. They are less concerned about the product and more about its potential impact. They respond better to strong and respectful interactions.

Priorities

Topics Matt cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2024
Director of Content Marketing
Yamaha Guitar Group
11-2022 - 3-2024
Director of Video + Artist/Influencer Marketing I Yamaha Guitar Group Inc.
Yamaha Guitar Group
4-2018 - 11-2022
Director of Artist Relations I Yamaha Guitar Group Inc.
Yamaha Guitar Group
7-2017 - 3-2018
Director of Artist Relations Yamaha Guitar Division I Yamaha I Line 6
Line 6
3-2015 - 6-2017
Product Marketing - Artist Relations Manager
Line 6
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1990 - 1992
Education details unavailable
El Camino College
Education details unavailable
Crucial Conversations Certified - Vital Smarts
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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