Matt Merrill PMP, GISP

Observer
DISC Type : ci

Vice President at GFT

Richmond, Virginia, United States

Overview

Matt is the Vice President of GFTs Geospatial & Technology Solutions Team, with over 20 years of experience in the industry. He is a certified PMP and GISP, specializing in leading agile teams to deliver enterprise web and GIS solutions for government and consulting sectors.

Outside of work, he enjoys a variety of outdoor activities, particularly playing golf on weekends. He has also taken up running and is interested in home improvement projects. Matt values professional development and has a passion for finding his "why" and leaning into it.

He is a "boomerang" employee, having returned to GFT, a testament to the companys culture and professional growth opportunities.

Personality Overview

Assertive

Curious

Value Driven

They are generally good communicators and can be hard to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Geospatial Solutions
Leads GFT's Geospatial & Technology Solutions Team and has deep experience designing and implementing GIS solutions for state and local governments.
Agile Leadership
An experienced leader of agile software development teams, holding both Project Management Professional (PMP) and Certified Scrum Master (CSM) certifications.
Team Development
His public posts consistently welcome and congratulate new and returning team members, showing he prioritizes building a positive and growing team culture.

Media Appearances

Matt has no verified media appearances

Work History

4-2025
Vice President at GFT
9-2022 - 5-2025
Principal, Technical Solutions at GeoDecisions
7-2022 - 9-2022
SVP of Software Engineering at Unboxed Training & Technology
5-2021 - 7-2022
Sr Director of Software Engineering at Unboxed Training & Technology
2-2021 - 5-2021
Director of Application Development at GeoDecisions

Education

2000 - 2003
BS from Christopher Newport University
2007 - 2008
GIS Certificate from Penn State World Campus

More Information

Social Presence :

Prographics :

Exp : N/A Location : Richmond, Virginia, United States Job Level : N/A Designation : Vice President at GFT
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Insights For Selling To Matt

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matt is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Matt

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Matt move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Matt take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Matt

Personality Compatibility


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