Matthew Ambrose

Editor
DISC Type : CS

Director of Business Development at Home Solutions

Charlotte, North Carolina, United States

Overview

Matthew Ambrose is a media sales and business development leader at Home Solutions, a performance marketing platform for the home services industry. He specializes in bridging media strategy with sales execution to drive revenue growth and strategic partnerships. He holds a Bachelors degree from the University of Maryland and is Google Adwords Certified.

Away from his professional life, Matthew embraces change and new experiences, having recently moved to a new city and started a new role. He values personal growth and resilience, and enjoys reflecting on his journey while making plans for the future. He also makes a point to reconnect with friends.

He actively participates in major industry events, such as attending Advertising Week in New York to connect with peers and discuss market trends.

Personality Overview

Self-Disciplined

Late Adopter

Fact-Driven

Being observant comes to them naturally.  The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Home Services Industry
He works at Home Solutions and actively posts about major deals and market reports within the home services sector, such as those from ServiceTitan and Redwood Services.
Performance Marketing
His work is centered around a leading performance marketing platform, focusing on scaling lead generation and growing new revenue streams for partners in this space.
Media & Sales Strategy
His professional focus is on delivering measurable results by bridging the gap between media strategy and sales execution to help brands become thought leaders.

Media Appearances

Matthew has no verified media appearances

Work History

9-2024
Director of Business Development at Home Solutions
1-2024 - 5-2024
Client Partnerships Lead at Semafor
6-2022 - 1-2024
Account Director at Industry Dive
9-2021 - 6-2022
Sr Marketing Programs Manager at Industry Dive
9-2020 - 9-2021
Marketing Programs Manager at Industry Dive

Education

2013 - 6-2017
Bachelor's degree from University of Maryland

More Information

Social Presence :

Prographics :

Exp : 5 Location : Charlotte, North Carolina, United States Job Level : Mid-senior Designation : Director of Business Development at Home Solutions
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Insights For Selling To Matthew

During A Call Or A Meeting

DO's

  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid emotional and informal language, stay objective and to the point instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthew is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Matthew

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Matthew move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Matthew take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Matthew

Personality Compatibility


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