Matthew Nicholson

Critic
DISC Type : C

Chair, Marketing and Communication Working Group at HAPS Alliance

Greater Tokyo Area, Japan

Overview

Matthew has no verified overview

Personality Overview

Objective Thinker

ROI Driven

Negotiator

They don’t appreciate bells and whistles unless backed by data.  They like to do things independently and don’t look for support from others. They choose to analyze logically and value facts to emotions.

Topics They Care About

Matthew has no verified topics they care about

Media Appearances

Matthew has no verified media appearances

Work History

5-2020 - 3-2024
Chair, Marketing and Communication Working Group at HAPS Alliance
5-2019
Deputy Manager, Corporate Communications at SoftBank
7-2018 - 4-2019
Communications Consultant at UBIQ K.K.
7-2013 - 6-2018
Deputy Manager, Corporate Media Relations at SoftBank Group
11-2007 - 6-2013
Global Communication Manager at Mitsubishi Electric Corporation

Education

1992 - 1996
BA from The University of British Columbia
1994 - 1995
Exchange from Sophia University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Tokyo Area, Japan Job Level : Middle Designation : Chair, Marketing and Communication Working Group at HAPS Alliance
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Insights For Selling To Matthew

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthew is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Matthew

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Matthew move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Matthew take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Matthew

Personality Compatibility


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